1. When it comes to the base, less is more.

A minimal base is key to achieving the trending clean girl aesthetic. Start with a lightweight moisturiser like Moisture Surge™ 100H Auto-Replenishing Hydrator to achieve that glowy, glass skin effect, then follow with a hydrating tinted moisturiser like Moisture Surge™ Sheertint SPF 25, which nourishes, smooths and soothes the skin, while adding a hint of tint and a veil of barely-there coverage. You can then dot on a little concealer on any blemishes, under the eyes, or anywhere else you’d prefer some more coverage. The idea is to create a no foundation makeup look, letting your natural skin shine through.

3. Define the brows.

For the ultimate clean girl aesthetic, it’s best to keep eye makeup to a minimum. You can add a slick of mascara, but the brows are the main event as they really help to pull the look together and frame the face. We like to keep brows low maintenance: simply apply a brush-on brow gel or mousse, such as Just Browsing Brush-On Styling Mousse, in light short strokes, before filling in any gaps with a fine brow pencil like Quickliner™ For Brows.