Preparation is the key to a great makeup look – so don’t neglect your lashes. Make the most of your natural eyelashes with a single coat of Lash Building Primer, then leave it to dry before swiping on mascara. This conditioning lash primer formula helps to plump up the volume, while also helping lashes hold onto mascara for a long-lasting finish.

This sounds basic, however the way you remove your mascara wand from the tube can make a world of difference. Firstly, avoid pumping the wand into the tube – as this lets oxygen into the tube, causing the mascara to thicken and dry out prematurely. Instead, swirl your brush in the tube before mascara application. Secondly, if there is lots of excess mascara on the tip of the wand, this will likely transfer onto lashes – creating the dreaded clumpy lashes. If you’re wondering how to apply mascara without clumping, the trick is to remove any excess product with a cotton bud, paper towel, or simply on the edge of the tube.

For more advice on how to apply mascara, or any other makeup questions, book in for a virtual or on-counter consultation with one of our beauty experts. Book your appointment and find out more here.